TimedRight
Community CMS for Healthcare Professionals
A mobile community platform that helps healthcare professionals connect, share content and manage events more efficiently.
Role
Lead UI/UX Designer
Responsibilities
Defined the product vision, led user research and delivered the app’s information architecture, wireframes, prototypes and visual design.
About the project
Designing one cohesive mobile community for physicians, nurses, pharmacists and other healthcare professionals.
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The challenge
Many content types, one intuitive system
The product needed a reimagined mobile experience that made it easier for busy healthcare professionals to communicate, manage content and grow their online network.
The interface had to feel consistent across different content types while remaining lightweight enough for on-the-go use.
The process
From real workflows to a unified visual language
Stakeholder and user interviews clarified goals, workflows and pain points across healthcare roles. Key journeys such as discovering events, joining groups and messaging peers became task flows and low-fidelity wireframes.
Interactive prototypes tested navigation, information hierarchy and calls to action before the visual system was developed.
- Bottom-anchored navigation
- Consistent, centered primary content
- Clear actions placed predictably across screens
- Usability testing through interactive prototypes
The outcome
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A more cohesive community experience
The redesigned app made it simpler to discover relevant events, engage with the community and manage content on mobile.
A consistent visual and interaction language reduced cognitive load, improved task completion and strengthened the platform’s perceived quality.
The interface
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Screens from the community app
The result
What changed after the work shipped
More engaged
Session frequency and community interactions
Less drop-off
Registration and first-time activation
Better retention
Membership duration and churn